Beginning June 20, 600 locations throughout New England and upstate New York will be selling the crustacean sandwich, which is “freshly prepared and made with 100 percent North Atlantic lobster meat lightly tossed with mayonnaise in a stainless steel bowl, layered on crisp leaf and shredded lettuce and served chilled on a home-style toasted roll.”
Priced at $8.99, this year’s lobster hoagie is a dollar more than it was last year. For those watching their figure, the lobster roll comes in at a slim 290 calories, despite the mayonnaise.
It will be available through mid-August at participating restaurants in Maine, New Hampshire, Vermont, Massachusetts, Rhode Island, Connecticut and New York.
The lobster roll is “the same quality lobster served at white tablecloth restaurants on the East Coast,” according to Stephen Felsenthal of Mazzetta Company, LLC, one of the regional lobster suppliers.