Small Business Saturday Encourages Shoppers To Stay Local

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The day after Thanksgiving is, of course, Black Friday; but urban and small town retailers are hoping you hang on to your shopping list until Saturday instead.

It’s being billed as Small Business Saturday, which organizers say is being embraced by communities state-wide as an economic engine that often reacquaints residents with resilient retailers, who relish resistance to the idea that mom and pop shops can compete with the big box boys.

Mike Magnoli visited stopped by New Haven Saturday morning, where Elm City retailers are offering some special deals and even free parking to encourage shoppers to check out local stores.

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