The Stan Simpson Show – Improving Obamacare

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HARTFORD -- What can be done to improve the Affordable Healthcare Act – better know as “Obamacare?” Costs are rising, insurance companies are fleeing, and options are diminishing.

People regularly move in and out of Obamacare as they gain or lose jobs, get married or divorced or have babies, so enrollment figures change from month to month.

Aware of the importance of enrollment season, which runs Nov. 1 to Jan. 31, administration officials are trying harder to reach the uninsured. About 10.7 million Americans who remain uninsured are eligible for coverage through Obamacare.

The administration is particularly targeting younger, healthier folks with social and mobile messages, running ads on YouTube, Instagram, Facebook and Twitch, a social network for gamers. Some 40% of uninsured 18- to 34-year-olds are eligible to enroll.